Know the Facts!

4 out of 5

tourists pick up
brochures in-market

3 out of 4

visitors who pick up a brochure
become aware of a business

83%

plan to visit a business
they saw in a brochure

78%

of visitors that pick up brochures
consider altering their travel plans

65%

of visitors plan to purchase tickets or
merchandise after picking up a brochure

43%

of visitors share brochures
with 3+ travel companions

Bentley University’s Center for Marketing Technology,
2018 Visitor International Study

Hotel staff & visitor centers know that printed media works.

98%
of front desk staff favor the use of printed media
94%
of hotels surveyed provide visitor information for their guests using a brochure display
83%
of respondents overwhelming support the availability of print media ranking it extremely important for their guests
94%
of Hospitality Professionals said providing visitor information to guests was “extremely important” or “very important.”
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    In an era when most people turn to their mobile device for information, you might assume these printed materials would become relics. Not true, according to a new survey conducted by Bentley’s Center for Marketing Technology (CMT) and commissioned by Visitor International.

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  • CTM Media Group Announces 2017 Marketer of the Year

    Chicago Trolley & Double Decker Co. was named 2017 Marketer of the Year.

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Find out how to get in front

of 4 out of 5 visitors

800.888.2974